¿Opciones para encontrar empleo…?

Los conocedores en la materia tienen, cada uno, las mejores opciones que, por supuesto, son inigualables. El clásico CV o el innovador LinkedIn.

La opción tradicional es hacer el ‘curriculum vitae’ y buscar empleo en los buscadores de Internet: Seek y demás. En Australia, al presentar el ‘CV’ si no tiene carta de introducción o, si la carta de introducción no está redactada como se espera, no leen tu ‘CV’, aunque tu experiencia sea mejor que la de Albert Einstein. Por otro lado, el CV también tiene su modo especial en Australia. Olvida el estilo de México: acá, ni en cuenta



¡Importantísima! Si tu carta de introducción no cumple con las expectativas que se consideran importantes para los  evaluadores de proponentes, ni siquiera leerán tu CV. Así de simple.

Ejemplo de Seek, que podrías encontrar, entre muchos otros, en la red. Te sugiero busques en Google “Templates for cover letters Australia”. Si deseas traducirlos, ingresa en el Traductor Google selecciona la imagen siguiente:

Ícono de Traductor Google

En general, en Australia lo mas recomendable es adecuar tu CV según el tipo de empleo que estás buscando. Aunque tengas experiencia en “lagartos”, si buscan “lagartijas”, sólo quieren saber sobre tu experiencia en “lagartijas”, ¿me explico…?

Para hacer la traducción, copia lo que quieras traducir, ingresa en Goggle Translator (seleccionando la imagen), pega el texto y has click.

Ícono de Traductor Google

Primero incluyo un par de plantillas (templates) que considero, sin ser experto en la materia, son útiles. Las considero útiles porque tienen razones de “por qué hacer qué cosa.”

CV – Plantilla 1

A continuación muestro la página que, sin ser experto en recursos humanos, considero que puede ayudarte mucho para crear tus CV’s, como los esperan en las empresas u organizaciones en Australia.

Excelente página para encontrar plantillas como se esperan en las empresas/organizaciones

Sitios para buscar empleo:



La opción más moderna y que cada vez más profesionales utilizan es Linkedin. Si no tienes página en LinkedIn, es recomendable que hagas una, siguiendo los consejos de los especialistas. Se dice que, si tu página de Linkedin está elaborada y administrada adecuadamente, es cada vez más frecuente que las empresas / organizaciones te busquen a ti, más que tú los busques.

Hay muchas formas de optimizar tu perfil en LinkedIn. Adjunto dos que, entiendo, son recomendables para la optimización.

Una en español, con 12 recomendaciones para optimizar el perfil profesional y la otra, en inglés de quien, se dice, es la mejor profesional en cómo manejar LinkedIn en Australia y que contiene 5 recomendaciones.

El primero especialista es Ignacio Santiago. Oprime la siguiente liga para leer su perfil en LinkedIn: Ignacio Santiago Pérez – Chileno especialista en LinkedIn

La segunda especialista es Karalyn Brown. Oprime la siguiente liga para leer su perfil en LinkedIn: Karalyn Brown – Australiana especialista en LinkedIn

Para leer las 12 recomendaciones de Ignacio Santiago, oprime la siguiente imagen:

Se promueve como especialista en LinkedIn

Las 5 recomendaciones de Karalyn Brown las puedes leer líneas abajo. También puedes mirar el vídeo que encontrarás después de las recomendaciones.

Here’s what you can do to stand out on LinkedIn’s new platform

1. Fix up your LinkedIn headline

I have said it before and I’ll say it again, your LinkedIn headline is almost the most powerful piece of real estate you own on LinkedIn.

A good headline tells someone what you do (with a few key words) AND invites curiosity.

When people (like me) receive hundreds of invitations per week, your headline may be the only thing that prompts people to click through to check out your profile and connect with you – instead of simply ignoring you.

Take a look at these recent invitations I received.

I did not accept T’s kind invitation for a free reading, but if I was in the market for hiring a tarot card reader I think I might just do that 😉

On a serious job hunting note, a good headline helps you be you and stand out from a crowd of others with similar experience.

In the example below, M and K have nailed it.

They’re not in my list of naughty Marketing Managers.

They tell me more about what they specialise in and the value they can add.

2. Pay attention to your 216 character pitch at the top of your summary section

This is so not an easy thing to do.

When I am helping someone with their profiles, I tend to write this bit last.

The reason for this is that things that are captivating about someone or important to display, often only become obvious after some reflection on everything someone has achieved, and the type of roles they’re aiming for.

Here’s an an example of a pitch I found earlier.

I have to confess I fell a little bit in love with L after I saw this – in a purely professional sense of course.

There is a reason good copywriters get paid big bucks and L demonstrates this beautifully.

Not only does she tell people what she does, but she gets to the heart of problems people may have had with previous copywriters (not collaborating or meeting deadlines, for example).

Getting into the mind of your prospect, addressing their fears in the words they use to describe them, is copywriting genius.

Here’s another lovely example of a profile summary pitch.

The thing that both Zoe and L do so well, is follow another two of the big rules of great copywriting.

Each word needs to justify its existence on the page.

Each sentence must lure you into reading the next.

3. Share if you care and boost up your blogging mojo

As I mentioned before your activity on LinkedIn is now a bigger part of your professional brand

Your social profile is networking on steroids. You might share something with one person, but the thing you share is visible to many.

Now I know this statement is obvious, but I think there are a few things people forget here.

So here’s a timely reminder.

You build relationships by giving generously. If your article and activity section on LinkedIn is all about what you’re looking for (ie hiring new staff), then the fact that you’re constantly asking for favours becomes a big part of your professional brand.

A great way to be generous is support others by sharing insights that might help them. You could also like, comment or share their articles.

Here’s a great example of someone who’s made the most of this section on LinkedIn.

Naishadh’s blog is particularly genius because his picture supports his article really nicely – which is a handy way to get around the blog article headline character limit.

This brings me nicely to my next point.

4. Use your experience section job titles to prompt click through

In some cases, where it’s appropriate, I am now putting a key achievement in the experience section job title.

This is what I did recently for a business development role.

Sales Manager | Business Development | Increased Revenue by 23% Y1

In these roles, for example, there’s an overall goal – where all activity ultimately leads.

The reader can scroll down your profile, and get a quick sense of what you can do – then hopefully click through.

5. Now’s the time to get your LinkedIn header happening

Given this is such a great feature – an amazing way to stand out, I am surprised that so few people have taken advantage of this.

Think about it like this.

We are very visual creatures.

If we see someone in a uniform, we automatically make an association about what that person does.

Your header could serve you in the same way.

That’s why I loved Candice’s header so much.

At the time she was a User Experience consultant. But people really struggled to understand how her thought process worked. So she took a photo of her whiteboard.

My take from this image is that Candice is:

a) creative

b) visual

c) organised

d) happy to lift the lid on what she does.

She’s demonstrated this in one simple image, supporting any claims she may have made in her profile.

6. Hire me to help write your LinkedIn profile

If all this seems too confusing, I am here to help.

Drop me a line on karalyn@interviewiq.com.au or call me directly on 0439 595 687.

We can work together to fully develop your profile, or you can hire me for a power hour review.


La liga que menciona en el video está con “candado”. Sugiero entres directamente en Youtube, en la siguiente liga del video, y en la parte de “Descripción” del video encontrarás la liga que menciona: Liga que menciona Karalyn Brown en su vídeo